Technical Term Back

Crawl log

Crawling

A server record that shows which bots access the site, when they enter and which URLs they request. It helps confirm whether important pages can be discovered without obstacles or contradictory signals.

Crawl log
It matters because a website that cannot be crawled properly starts losing before it competes. If bots receive confusing signals, they may ignore important pages, waste crawl resources on low-value URLs or misread the real state of the site.
  • Check the real server response, not only the visual appearance.
  • Review robots.txt, HTTP status codes, sitemap and indexation rules.
  • Prioritize important URLs and reduce low-value paths.
  • Validate changes after migrations, redirects or template updates.